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Hypnosis Podcast #83: 10 Keys to Successful Search Engine Optimization (Get Your Site on Google) – Part 2

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10 Keys to Successful Search Engine Optimization (Get Your Site on Google) – Part 2

Part 2 in a 3 part series on SEO (Search Engine Optimization) for hypnotherapists! Taylor continues sharing his secrets on SEO, and Celeste asks some very good questions.


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Here are more keys on the list…. 10 Keys to Successful Search Engine Optimization (Get Your Site on Google) – Part 2

  1. (Covered) Page titles and descriptions should be unique. Every page on your website should have a unique title and description.

  2. (Covered) Think about the words users would type to find your pages, and make sure that your site actually includes those words within it. Don’t get spammy.

  3. (Covered) Try to use text instead of images to display important names, content, or links. You can use both.

  4. Check for broken links on your website. Links that don’t go anywhere are bad.

  5. Sign up for Google Webmaster tools. www.google.com/webmasters/tools This free tool has many features and statistical information for your websites on Google.

  6. Create an XML sitemap for your website and make search engines can see it. A free tool can be found here: www.xml-sitemaps.com

  7. Name your pictures correctly. Instead of “logo-large.jpg” use “hypnotherapy-in-orange-county.jpg”. Do not use spaces in file names.

There are even 1 or 2 bonus keys in the video so make sure you pay attention. You want to do everything you can to get your hypnosis practice booming. That’s all for this week, check back next week for the final keys.

Here are the websites referenced in this episode:

Leave a comment and let us know what you think!

2 Reader Comments to Hypnosis Podcast #83: 10 Keys to Successful Search Engine Optimization (Get Your Site on Google) – Part 2

  1. Christopher Hackett July 27, 2008 at 6:51 PM

    I just watched this and wanted to write a quick word about how impressed I am with the professionalism of both both Celeste and Taylor. I’ve been a broadcast professional for almost 20 years now in radio and TV, both Celeste and Taylor have presented this densely technical information in a fun, friendly and yes!Professional manner.
    Cal should be proud of both of you.

    Christopher Hackett

    P.S….I’d say this even if Celeste wasn’t my wife.

  2. Cal Banyan, MA, BCH, CI, FNGH July 27, 2008 at 7:11 PM

    Hi Christopher,

    Thanks for the comment. I agree, Celeste and Taylor are doing a truly professional job. They make a great team.

    Hmmm, maybe I can retire! 😉

    Cal

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